Shubhamraj Singh - Senior Program Manager (Product Growth & Branding).
Why do you care about me out of People living on this planet earth?
I've program-managed AI products showcased to Modi, Pichai & Altman, built growth engines driving ₹130Cr monthly revenue, and lead GTM strategy across consumer, enterprise and SMB segments.
Founder at 19. Engineer. Dual-MBA.
And an Amateur MMA Fighter.
I'm Shubhamraj Singh, a Senior Program Manager (Product Growth & Branding) with 8+ years of experience across AI Product Strategy, Program Delivery, and Performance Marketing. Currently I manage AI product launches and program-manage marketing for products showcased to leaders like Narendra Modi, Sundar Pichai, and Sam Altman.
At 19, I founded Shopoxide.com, earning customers globally in USD, EUR, GBP, JPY, INR, CAD, AUD, and Bitcoin. That "wear-all-hats" startup journey gave me the builder's mindset I bring to every product I manage today.
With a BE in Computer Science, PGDM from Welingkar, and PGP from Jio Institute, I blend engineering depth with business acumen. I'm equally fluent in SQL queries and go-to-market strategy.
AI Product Thinking
I don't just ship features - I define the problem, validate with data, and design AI experiences with guardrails, fallbacks, and success metrics built in.
Growth at Scale
Every rupee is tracked. A/B tests, attribution models, funnel analysis. Data decides, not gut feel. That's how I achieved 20x ROAS and ₹130Cr monthly revenue.
Program Execution
I broke my hand during MMA sparring and still delivered the top use case at IMC 2025. Deadlines don't move, I do. 100% on-time at AI Summit.
IMC 2025: Delivered with a broken hand from MMA sparring 🥊
Shubhamraj Singh
Senior Program Manager · Product Growth & Branding
Watch the AI Impact Summit showcase
I program-managed the end-to-end product showcase of Jio AI Stack at the AI Impact Summit 2026, delivering integrated experiences presented to world leaders.
Jio AI Stack at AI Impact Summit
End-to-end showcase of Jio AI Stack, presented to global leaders including PM Modi, Sundar Pichai, and Sam Altman.
Watch on Instagram →AI Impact Summit Product Experience
Integrated AI product experience showcasing AI Home, JioFrames, and the future of connected intelligence.
Watch on Instagram →Three roles. One strategic mind.
I don't just fill a role. I adapt to what your organization needs most. Here's how I deliver value across three domains.
I drive product growth through strategic GTM and positioning
At Reliance Jio, I led positioning and GTM strategy for the Jio AI Stack ecosystem, showcased at the AI Impact Summit 2026 to global leaders. I bridge product strategy, sales enablement, and market narrative to drive adoption across consumer, enterprise and SMB segments.
Key Competencies
My Approach
I start with the user problem, not the model. I work with ML teams to define evaluation metrics, design UX around probabilistic outputs, and ship with measurement plans. Every AI feature launches with guardrails, fallbacks, and success criteria.
Tools I Use
Impact & Results
I orchestrate cross-functional teams to deliver at scale
I program-managed the end-to-end showcase of Jio AI Stack, AI Home, and JioFrames at the AI Impact Summit 2026, coordinating design, content, use cases, and execution for presentations to global leaders including PM Modi, Sundar Pichai, and Sam Altman. Directed IMC 2024 and 2025 execution.
Key Competencies
My Approach
I build lightweight governance that gives leadership full visibility without slowing execution. I treat every program like a product: clear milestones, async status updates, DRI ownership, and actionable retrospectives.
Tools I Use
Impact & Results
I build growth loops that compound - from ₹0 to ₹130Cr revenue
With 8+ years in performance marketing, I manage ₹2Cr+ monthly budgets across Meta, Google, and multi-channel campaigns. I build AI-powered content workflows using Claude, n8n, and agentic AI. At Join Ventures, my growth systems contributed to ₹100-130Cr monthly revenue.
Key Competencies
My Approach
I start with unit economics: target CPA, LTV, and ROAS. Then I build campaigns around high-intent audiences. Every rupee is tracked through full-funnel attribution. I optimize weekly, report monthly, and compound results quarterly.
Tools I Use
Impact & Results
Building a track record of measurable impact
From startup hustle to enterprise scale, every role has been about driving results that matter.
Senior Program Manager (Product Growth & Branding)
Reliance Jio · Navi MumbaiLed end-to-end product lifecycle management for Jio AI Stack (full AI ecosystem) $110 Billion AI Initiative at the AI Impact Summit 2026, delivering integrated AI product experience presented to global leaders including Narendra Modi, Emmanuel Macron, Sundar Pichai, Sam Altman, Alexander Wang and more. Owned positioning, messaging, and use-case narratives for AI products like AI Home and JioFrames. Directed content, design, use cases and execution for Indian Mobile Congress 2024 and 2025. Spearheaded Vande Mataram campaign resulting in 20,000+ listeners.
Product Marketing Manager (Social Media)
Join Ventures (IGP & Interflora) · MumbaiOversaw ₹2Cr+ monthly paid media budget across Meta and Instagram to drive sales, installs and awareness. Optimized product feeds and implemented Dynamic Catalog Ads, leading to a 15% increase in purchase conversion value and driving higher overall revenue. Improved ROI via data-driven campaign optimization, contributing to ₹100-130Cr monthly revenue.
Performance Marketing Assistant Manager
Webbutterjam · MumbaiExecuted ₹20-30L monthly budget campaigns across Search, Social and Influencers for clients in E-commerce, FMCG and BFSI, achieving up to 20x ROAS. Delivered lead generation, remarketing, and conversion goals through continuous A/B testing. Managed 5+ key client accounts, maintaining 80% client retention rate through consistent delivery.
Digital Marketing Specialist
aCubeIT (AI Research, Consultancy & Training) · MumbaiReduced cost-per-lead from ₹260-200 to ₹40-80 via strategic paid campaign optimization. Secured paying partnerships with over 10 colleges, especially pharmacy institutions for AI course enrollment through targeted B2B email marketing outreach. Generated high-quality leads via targeted LinkedIn ads and group-based giveaway campaigns.
Real dashboards. Real results.
Not mockups. These are actual screenshots from tools I've used to build and grow products. Click any image to view full size.
Meta & Instagram Ads: ₹75L+ Managed
Managed Meta Ads across multiple business accounts with ₹75L+ total ad spend. Ran lead generation, retargeting, WhatsApp, and messaging campaigns across Facebook & Instagram. 200M+ impressions, 24K+ results across 208 campaigns with granular audience targeting.
Microsoft Clarity: Heatmaps & Session Recordings
Set up and configured Microsoft Clarity for shubhamrajsingh.com to track user behavior. Analyzed heatmaps, session recordings, and behavioral insights across 313 sessions with 2.46 pages/session. Identified rage clicks (0.64%), dead clicks (7.67%), and scroll depth patterns for CRO.
Google Ads: ₹44.9L Spend, 2K Conversions
Managed Google Ads campaigns with ₹44.9L total spend generating 13.6M+ impressions and 2,011 conversions at ₹594 conversion value. Ran Search, Display, and Demand Gen campaigns with ongoing optimization across bidding strategies and audience targeting.
Google Analytics 4: 1.6B Active Users Tracked
Configured and managed GA4 (Analytics 360) for a large-scale property with 1.6B active users and 1.7B new users. Set up lifecycle reports, acquisition channels, engagement metrics, and real-time monitoring with 25K+ concurrent active users.
Google Search Console: 166M Clicks, 1.15B Impressions
Managed Google Search Console for a high-traffic property achieving 166M total clicks and 1.15B impressions over 16 months. Maintained 14.5% average CTR with average position 6.8. Monitored indexing, sitemaps, and search performance across Web, Discover, and Google News.
n8n Automation: AI Reel Generator Workflow
Built an automated reel generation pipeline using n8n with Google Gemini Chat Model, Vertex AI for video generation (Veo), and Google Sheets for logging. End-to-end workflow: Schedule Trigger → AI ideation → Video generation → File upload → Sheet logging. 195K+ stars on the platform.
Hermes Agent: AI-Powered Telegram Bot
Deployed Nous Hermes AI Agent Framework (v0.16.0) on Kali Linux with 31 tools including browser, code execution, file management, image generation, and web search. Connected to Telegram as a gateway with automatic GitHub prefix clustering and Ollama as the LLM provider.
Zapier: WooCommerce → HubSpot Automation
Built Zapier automation workflows connecting WooCommerce orders to HubSpot CRM contacts in real-time. Instant triggers for new orders automatically create and update contact records, enabling seamless e-commerce to CRM data flow.
Shopoxide.com: E-Commerce Founded at 19
Built and scaled a global e-commerce business from scratch on WooCommerce. Shipped to customers worldwide in USD, EUR, GBP, JPY, INR, CAD, AUD, and Bitcoin. 536% revenue growth, 410% order increase with full P&L ownership.
HubSpot CRM & Chatbot Automation
Set up and managed HubSpot CRM, live chat, and conversational chatbot flows for aCubeIT. Automated lead capture, nurturing sequences, and support workflows. 406 contacts across multi-channel pipelines.
LinkedIn Ads Campaign Management
Managed LinkedIn Campaign Manager for aCubeIT AI research. Ran sponsored content and lead gen campaigns with performance metrics on impressions, clicks, CTR, and CPC across 10+ campaigns.
Email Marketing & Automation at Scale
Designed and executed email campaigns via Mailchimp and SendGrid with 4,543 contacts (4,243 subscribers), 97% delivery rates, and 20%+ open rates. Managed 8,500+ email lists with Python-based scraping workflows and automated drip sequences for lead nurturing.
HubSpot Forms & CRO: 7.46% Conversion
Built popup forms and CTAs using HubSpot, achieving 7.46% submission rate from 1,139 views. Tested Selenium-based variations for progressive optimization of conversion rates.
Native & Programmatic Ads: Taboola, NDTV, ESPN
Ran native advertising and programmatic display campaigns via Taboola across premium publishers including India Today, NDTV, ESPN, Malayala Manorama, PinkVilla, and DailyMail. Managed 21,601 viewable impressions with $0.067 CPC. Optimized ad creatives with engagement-driven headlines.
Shopoxide Global Orders: Multi-Currency
Managed global order fulfillment across 12,000+ WooCommerce orders. Shipping via India Post, ePacket, China Post, FedEx. Processing payments in multiple currencies for true global operations.
HubSpot Contact Management: 406 Pipeline
Built structured CRM pipelines in HubSpot managing 406 contacts with lifecycle stages, email tracking, and deal association. Clean data hygiene for effective marketing attribution.
Verified skills, not just claims
19 certifications across Google, Meta, Harvard, Coursera, and more.
Microsoft AI Product Manager
MicrosoftGoogle Digital Marketing
GoogleMeta Marketing Science
MetaSocial Media Marketing
LinkedIn LearningPerformance Marketing Workshop
GrowthSchoolGoogle Ads Workshop
SkillNationHootsuite Platform Certification
HootsuiteGoogle Analytics For Beginners
GoogleFacebook Blueprint Certification
MetaGoogle Ads Video Certification
GoogleGoogle Ad Apps Certification
GoogleGoogle Ads Display Certification
GoogleGoogle Ad Search Certification
GoogleSupervised Machine Learning, Neural Search
DeepLearning.AI / WeaviateCS50: Introduction To Computer Science
Harvard UniversityAPI 101
MuleSoft (Salesforce)SQL
HackerRankCreating Great Brands
LinkedIn LearningSearch Marketing To Boost Traffic And Sales
UdemyInsights on AI products, programs, and growth
Quora Ads: The Complete Guide to Question-Based Advertising
A comprehensive guide to Quora Ads covering promoted answers, targeting strategies, Quora Pixel setup, and how to leverage high-intent question-based audiences for B2B and B2C advertising campaigns.
Native Advertising: The Complete Guide to Content Discovery Platforms
A comprehensive guide to native advertising covering Taboola, Outbrain, and content discovery platforms. Learn ad formats, content strategy, targeting, optimization techniques, and how to measure success with native ads compared to traditional display advertising.
LinkedIn Ads: The Complete B2B Advertising Guide for 2026
A comprehensive guide to LinkedIn Ads covering B2B targeting, ad formats, Lead Gen Forms, Account-Based Marketing, retargeting strategies, and how to measure pipeline influence from LinkedIn advertising campaigns.
Google Ads: The Complete Guide to Search, Display and Performance Max Campaigns
A comprehensive guide to Google Ads covering Search, Display, Shopping, YouTube, and Performance Max campaigns. Learn keyword strategy, Quality Score optimization, Smart Bidding, conversion tracking, and advanced campaign management techniques.
Meta Ads: The Complete Guide to Facebook and Instagram Advertising in 2026
A comprehensive guide to Meta Ads covering campaign structure, audience targeting, ad formats, Meta Pixel setup, Dynamic Product Ads, bidding strategies, A/B testing, and scaling techniques for Facebook and Instagram advertising.
Velocity and Sprint Metrics: What Product Managers Actually Need to Track
A practical guide to velocity, sprint metrics, burndown charts, cycle time, and lead time for product managers. Learn what to track, common anti-patterns to avoid, and how to use metrics for better sprint forecasting without gaming the system.
Let's build something extraordinary
Whether you need a Product Manager to define your roadmap, a Program Manager to ship at scale, or a Marketing Strategist to drive growth, I'm ready to make an impact.
Response time: within 24 hours